User Acquisition Specialist

Job Description

WHAT YOU WILL BE WORKING ON?

Main challenge?

As User Acquisition Specialist you will work very closely with the game teams in order to identify the best user acquisition actions to drive high quality users and revenue to our amazing games. ?

What it means on a daily basis?

• Owner of ambitious budgets to grow the Gameloft business, interfacing actions with the global games business plans.
• Collaborate directly & closely with game production teams on planned marketing actions: elaborate dedicated and innovative marketing strategies per game in collaboration with the local game teams.?
• Plan & operate advertising campaigns across performance growth channels.
• Analyze campaigns and use precise optimization to reach games goals.?
• Work with the local Creative team to help them produce UA ads and track their performance via creatives' A/B testing.?
• Communicate regularly and clearly, to the studio & HQ management teams, the plans, status, challenges to meet objectives?

Who you will be working with?

You will assist our UA Team Lead, Songhee and work together with the rest of the UA team.??