User Acquisition - Gaming Mobile

  • CDI
  •  Toulon - Var
  •   il y a 998 jours
  •   Exoty

  • Cette annonce est désactivée, il n'est donc plus possible d'y postuler.

Vue d'ensemble

52 Entertainment - mind games specialist - is looking for its next User Acquisition manager to support the development of his game studio World leader in Online Bridge, our company is growing at a rapid pace and is looking for new talented people to conquer new markets and new mobile games.

Your role

  •  Participation in the definition of the strategy of players acquisition plans: countries, advertising channels and budgets
  • Supervision of the creation of advertising assets necessary for launching campaigns
  • Campaigns launch according to the ad network that will be assigned to you (Facebook, Google Adwords, various networks) in a ROI logic
  • Management and optimization of performance marketing campaigns: implementation with networks / agencies, monitoring of our performance indicators, analysis of audiences and targeting and optimizations
  • Communicate effectively with ad partners in order to boost campaign performance
  • Test new acquisition channels and new audiences
  • Analysis of the main KPIs and adaptation of campaigns if necessary
  • Establishment of regular reporting & sharing of analyzes and best practices
  • Work in collaboration with a marketing artist 




Profil(s) recherché(s)

  • You have a professional experience of, at least, 2 years in the mobile gaming sector and more specifically in user acquisition
  • You master Display and Google Search campaigns and Facebook lookalikes hold no secrets for you
  • You are comfortable with one or more of the market tracking tools (including Appsflyer)
  • Your mobile expertise, your creativity and your determination will allow you to carry out your missions.
  • You also have strong interpersonal skills, a strong initiative as well as a good analytical capacity
  • Fluent English mandatory

Informations complémentaires

  • 52-Entertainment develops and publishes mobile card games
  • Over 500,000 players daily
  • Constantly increasing monthly acquisition budget
  • Offices in Sanary / Mer (Var), in Paris or Lille
  • Flexible hours
  • Possibility of  remote
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Date de publication initiale : 24/06/2021

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