Product Marketer

Are you our next Product Marketer?

Do you want to be part of a worldwide mobile games leader? We are an international team of more than 350 talented SocialPointers, based in sunny and cosmopolitan Barcelona. We create amazing games, positioned in the top rankings of both iOS and Android, that are played and loved by over 50 million fans all over the world.

Join us and our marketing team: help us make this year the breakout year in mobile social gaming.

What will you do at Social Point?

• You will create the marketing strategy of a Social Point game - you will decide how much to invest, where to invest, who to target, what creative to use and what channels to use
• You will leverage a budget that could range between 6 and 8 figures per year, depending on the game assigned, in order to drive profitable growth globally
• You will be the main person responsible for planning the marketing roadmap of the game (including programmatic, TV, Youtube, ASO and any and all marketing experiments you can think of – with the help of team members)
• On a daily basis, you are the ultimate responsible for the results of a specific game marketing team, coordinating the efforts of a mobile user acquisition specialist, a couple of artists, an influencer, a community specialist and an analyst
• You will manage all negotiations with our partners to achieve Volume, Quality and ROI goals.
• You will manage and track all marketing campaigns for your games to know what is working and what is not
• You will communicate and get buy-in for your marketing strategy from the product teams.

This is you

Analytical, problem solver, proactive, team worker, rigorous and detail oriented. You are smart and creative but humble and practical at the same time. You are not afraid to take risks, but ensure you have sufficient information on which to base your decision.

You definitely have

• A solid Product Marketing experience in the Mobile industry (Gaming is a nice-to-have)
• Ideally expertise in setting marketing strategies
• Ideally (nice-to-have) experience of data-driven decision making in a very fast-paced environment
• Close familiarity with User Acquisition KPIs (LTV, CTR, CVR, CPI, ROAS, retention and others…)
• Strong communication skills
• Strong Excel and analytical skills
• Passion for results, consistent track record of exceeding targets
• Humble and honest approach
• Good relationships building with partners
• Passion for gaming